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Thursday, February 9, 2012

Windows Phone Marketplace Developer Newsletter


Windows Phone
Registered Developer
Newsletter

In this issue February 2012



Now Accepting App and Games Submissions for 6 New Markets
We are pleased to start off the year with an expansion of the App Hub that gives you an opportunity to reach customers in more markets. Windows Phone Marketplace is poised to add apps and games distribution to 6 new markets in the coming months, including Argentina, China, Indonesia, Malaysia, Peru and the Philippines. In preparation, Microsoft is now accepting submissions from developers wishing to have their apps and/or games certified for distribution in these new markets. Submissions to 3 of the 6 new markets – China, Indonesia and Malaysia – must meet additional requirements due to local laws, regulations or norms. You can find information on these additional requirements in the Application Certification Requirements. Finally, please note that of the new consumer markets, App Hub developer support is only offered for China at this time.

Target Your Apps and Games Worldwide or Specific Markets
You can choose to submit your apps and games to one or all available markets worldwide within App Hub. Please be aware though that when you select to publish worldwide, the requirements of all markets must be satisfied before publication: If your application fails certification, you will need to either update and resubmit your app to meet all worldwide requirements, or de-select the markets where your application does not meet requirements. Please also be aware that if you want to target your previously published apps and games to the new consumer markets when they come online, you must return to the App Hub and (re)select the ‘worldwide' distribution option or select the specific new markets that you want to target. Please review the App Hub Application Submission Walkthrough for more details.

Get your app showcased in our promotional ad campaign Windows Phone & Nokia are looking for innovative new apps targeted for Windows Phone 7.5. Each month up to 10 apps will be selected and showcased in our Windows Phone & Nokia promotional app campaign including activities such as banner advertising and social media. Opportunity is open to all developers with apps published and relevant for the US marketplace. Think your app is amazing? Tell us today, we're reviewing and selecting apps monthly, Jan. through April. www.yourapphere.com

Microsoft In-App Advertising Solution Expands to Seven New Markets!
International expansion of the Microsoft Advertising (MSA) solution has been one of your top requests. We've expanded onboarding and payout for developers in seven MORE countries: Denmark, Hong Kong, India, Japan, Mexico, Sweden, and Switzerland. Using the MSA solution, developers have been able to make 71% MORE than when using other solutions. Click here to read more on past international expansion of the Microsoft Advertising solution. Please contact psupport@microsoft.com with questions.

DPE India sets new record with Windows Phone Marathon
Microsoft India organized a 72 Hour Windows Phone Application Development Marathon. The marathon kick started with keynote by Mr. Venkatesh Sarvasiddhi, DPE Academic Developer Evangelist. We set a new record with 800+ engineering students participating and developing 600+ Windows Phone applications from 28- 30th December, 2011 at Pragati Engineering College, Andhra Pradesh.

This Marathon created a huge sense of excitement among students, faculty and this was also live streamed to several campuses across India.
http://bit.ly/iunlockjoy  and http://www.facebook.com/
microsoftindiastudent 

Updated Windows Phone 7.1 Training Course
The new version of Windows Phone offers a lot of new capabilities for developers to create even better, more immersive user experiences on the Windows Phone. This course will give you hands-on experience with important developer features in Windows Phone 7.5. Get the training kit. Happy Windows Phone coding!

Developer Talk Series – February
Join us for our February's webcast, Windows Phone and Kinect cross-communication – enhancing the user experience, presented by MVP Dennis Delimarsky. In this talk, developers will learn different ways to connect a Windows Phone device to a Kinect and perform data exchange between them, building unique user interactions inside third-party desktop and mobile applications. Register for this talk, and see upcoming and past presentations.

Dream.Build.Play 2012 Challenge for Windows Phone
Dream.Build.Play 2012 Challenge will include games for Windows Phone! Developers: start getting your games polished, we will announce registration information soon! Game on! Stay up to date on when the contest officially launches.

Featured Student Developer: Kyle Orth from Australia
Check out student developer, Kyle Orth from Sydney, Australia. Kyle already has five Apps in the Windows Phone Marketplace and he is in the process of developing another app called Learner LogBook. Check out Kyle's story and be sure to download and try out his Apps! Learn More - http://go.microsoft.com/?linkid=9797156.  Get help with our Getting Started developing Windows Phone Apps.

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